Sony Announces the Sony ZV-E10

[Tim Mayo]

Sony has just announced the Sony ZV-E10, a 24MP APS-C mirrorless interchangeable lens camera aimed at vloggers.

The Sony ZV-E10 will be available at the end of August, in either black or white, at a body-only price of $700 / £679. You can also pick one up kitted with the Sony 16-50mm F3.5-5.6 Power Zoom lens for $800 / £769.

Further details in the blog post:

Sony Announces the Sony ZV-E10 - Alpha Shooters

Sony has announced the ZV-E10, an APS-C Alpha-series camera aimed squarely at vloggers that shares the same 24.2-megapixel sensor as other APS-C cameras such as the very popular Sony a6400. If the ZV-E10 looks familiar to you, that’s because it’s based on Sony’s entry-level APS-C camera, the...

www.alphashooters.com

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[FowlersFreeTime]

As expected, pretty much an a6100 with a better built in mic, fully articulated screen, and the two party tricks from the ZV-1 (product display and instant-bokeh-button). The active steady shot is still disappointing judging from the DPReviewTV video.

 

[Reciprocum]

As expected, pretty much an a6100 with a better built in mic, fully articulated screen, and the two party tricks from the ZV-1 (product display and instant-bokeh-button). The active steady shot is still disappointing judging from the DPReviewTV video.

I was quite impressed by the product display feature on the original ZV-1, would have bought one just for that were I a product youtuber.

 

[FowlersFreeTime]

I watched a ton of reviews last night, now that Sony has spammed the "influencer" community and given the greenlight for all reviews to be released.
@Reciprocum you're right, the product display is actually a good feature for product youtubers. I could even use that feature when I show a dish to the camera at the end of one of my cooking videos.

The cropping is probably the biggest issue. Record in 1080 sans stabilization and you get the whole frame. Record in 4k, you get a small crop factor. Record in Active Stabilization you get a massive crop. Record in 4k AND Active Stabilization and whoah so cropped in! Why is that a big deal? because they're marketing it to vloggers who won't expect the "*" or fine text caveat of having a dramatic crop in active stabilization. If you want to walk and talk vlog, I guess nothing beats GoPro's Hypersmooth (at half the price of this new body alone).

Would I buy one? No (but if you want to buy one, make sure to use Tim's link in the first post!)
Do I want one? Maaaybe as a second camera.
I'm going to enter every contest I can to win one

 

[FowlersFreeTime]

I watched a video on YouTube last night that has convinced me that the ideal use of this camera would be a second studio cam if your primary video camera is an A6100/6400/6600. Might get one after all.